Reid
Brand, design and marketingSYD / MEL / BRIS / GC
/ Studio position

People decide what you're worth before they read a word. We design that moment.

Reid is a brand, design and marketing studio. We position, name and identify premium businesses in property, marine, hospitality and the professions, then carry the brand into every place a buyer meets it.

About the studio ↗
/ Who we work with

Developers, builders, yacht makers and brands who want to be known as the best in their field.

ONE:PMAryveWhitehavenNikeVista Everton ParkLiberatoBollingerCentraWestern Sydney PlanningOaklandsFIZOBalmoral Capital PartnersGDP GroupAltoroAquilaVerified SolarHer Supercar LifeRamsay Health CarePIMCOThe Ritz-CarltonKlarna
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/ Practice

One studio from the first idea to the last ad in market.

  • Position +
    Strategy · Naming · Messaging

    What you stand for, who it's for, and the name and line that say it. Every later piece of work is measured against it.

  • Identity +
    Logo · Type · Colour · Guidelines

    A look that makes you seem worth the price before anyone reads a word, built as a system your team can use without us in the room.

  • Digital +
    Websites · Content · Search

    Fast, considered websites that read as well to search engines as they do to people, and keep earning after launch.

  • Campaigns +
    Launch · Google · Meta · Print · Outdoor

    Campaigns and launch material that carry the brand into market without diluting it, measured on enquiries, not impressions.

  • Art direction +
    Photography · Film · Editorial

    Shoots, film and editorial that make the product look the way the brand promises it will.

  • AI +
    AI search · AI visibility · Automation

    When your customers ask ChatGPT, Gemini or Google's AI who to call, we make sure it names you. Then we put AI to work inside the business: enquiries answered after hours, quotes and follow-ups handled, admin off your team's desk. Working with AI since IBM Watson, 2015.

    See Reid Front Desk ↗

/ Studio
Nicholas Reid, Creative Director

Big-agency craft. A studio you can actually talk to.

Nicholas Reid leads every project himself. Twenty years across Leo Burnett, Singleton Ogilvy & Mather, Clemenger BBDO and Grey, now applied to a short list of businesses that want to be the best in their field.

  • Cannes International Advertising AwardsGold · Art Direction Campaign
  • Summit International Awards New YorkGold · Art Direction & Design
  • Summit International Awards New YorkSilver · Digital Concept & Art Direction
  • Summit International Awards New YorkBronze · Best Lifestyle Magazine

Also from the studio: Reid Front Desk ↗

/ Contact
Start here.

Tell us what you're building, when it needs to be in market and what has to change. A few lines is plenty.

We reply in writing within two business days with a clear view on fit, timing and cost.

info@reid.agency