Branding for Sydney businesses that want to be the best in their field.
We position, name and design brands for Sydney businesses, then carry them into market through websites, campaigns and search. Every project starts with what the business stands for and finishes with a brand, a website and a way to be found.
Nicholas Reid leads every project. Twenty years across Leo Burnett, Singleton Ogilvy & Mather, Clemenger BBDO and Grey.
Brands we have built, from luxury yachts to criminal law.
Aryve
Whitehaven Motor Yachts
Liberato Defence Lawyers
Her Supercar Life
Centra
Balmoral Polo
Aquila Australia & New Zealand
Vista Everton Park
Four stages. You see real options at every one.
- 01
Position
What you stand for, who it is for, and the name and line that say it. Every later decision is measured against this.
- 02
Identity
Logo, type, colour, imagery and tone, shown as real things (your website, your signage, an ad) so you choose between options you can see.
- 03
System
Guidelines and templates your team can use without us in the room, so the brand still looks like itself in year three.
- 04
Launch
Website, launch material and campaigns that carry the brand into market, measured on enquiries rather than impressions.
What people ask before they brief us.
Do you have a studio in Sydney? +
We work with Sydney businesses in person when a workshop or shoot needs it, and remotely the rest of the time. Many of our clients have been run this way from the first meeting to launch.
What does a Sydney branding project cost? +
It depends on the job. Send a few lines about the business and we reply in writing within two business days with a fixed quote, timing and what is included.
Can you build the website and help us rank in Sydney? +
Yes. We design and build the site, set up search, and make sure Google and AI assistants such as ChatGPT can find and name you.
Who will work on our brand? +
Nicholas Reid, our creative director, leads every project himself.
One creative director, on your brand from the first meeting to the last file.
Nicholas Reid leads every project himself. Twenty years across Leo Burnett, Singleton Ogilvy & Mather, Clemenger BBDO and Grey, now applied to a short list of businesses that want to be the best in their field.
- Cannes International Advertising AwardsGold · Art Direction Campaign
- Summit International Awards New YorkGold · Art Direction & Design
- Summit International Awards New YorkSilver · Digital Concept & Art Direction
- Summit International Awards New YorkBronze · Best Lifestyle Magazine
Tell us about your Sydney business, what has to change about how it looks and sounds, and when it needs to be in market. A few lines is plenty.
We reply in writing within two business days with a clear view on fit, timing and cost.